FIFA World Cup 2034 Logo: A Vision of Ambition and Progress

As part of Saudi Arabia's preparations to host the FIFA World Cup 2034, the Saudi Arabian Football Federation unveiled the official identity and logo for the bid under the slogan "Growing. Together" or "معًا. ننمو.". The visual identity and slogan were revealed through the official bid website (Saudi2034bid.com), reflecting the kingdom's journey of transformation and its vision for the future of global football.

Description of the FIFA World Cup 2034 Logo

The logo represents Saudi Arabia’s rapid growth and transformation, positioning it as one of the fastest-growing and most inspiring success stories in global football. It focuses on three main pillars:

  1. Developing Human Potential: Investing in youth and empowering women.
  2. Advancing Football: Enhancing sports infrastructure and fostering international partnerships.
  3. Building Bridges of Connection: Opening up to the world and hosting major global tournaments.

The logo also signifies the first-ever World Cup to feature 48 teams hosted by a single nation, emphasizing the comprehensive positive impact of hosting this global sporting event on the kingdom and the international football community.

Pillars of "Growing. Together"

1. Growing Human Potential

  • %63 of the population is under 30.
  • A significant increase of %149 in women's sports participation since 2015.
  • Over 70,000 girls participating in school football leagues.
  • Volunteerism growth, reaching 834,000 volunteers in 2023, compared to 23,000 in 2015.

2. Growing Football

  • Over 100 partnerships with national football federations worldwide.
  • More than 150 international players from over 50 nationalities in the Saudi Pro League.
  • A %50 increase in the number of coaches between 2021 and 2023.
  • %80 of Saudi citizens actively follow football.

3. Growing Bridges of Connection

  • Strategic location: %60 of the global population can reach Saudi Arabia within eight hours.
  • Hosted over 100 international sports events since 2018.
  • Welcomed over 27 million international tourists in 2023, ranking first globally for tourism growth.

Visual Identity: Cultural and Global Excellence

The visual identity of the bid combines Saudi heritage with modern culture. It features colorful ribbons inspired by football and designed in the shape of the number "34," symbolizing the year Saudi Arabia aims to host this monumental event.

Color Symbolism in the Visual Identity:

  • Orange: Represents generosity and authenticity.
  • Green: Reflects the beauty of lush oases.
  • Red: Inspired by the coral reefs of the Red Sea.
  • Lavender: Symbolizes the lavender flower, a unique element of Saudi nature.
  • Yellow: Embodies the aspirations and bright future of the Saudi people.

Advancing the Sports Sector in Saudi Arabia

Saudi Arabia's sports sector is undergoing a remarkable transformation under Vision 2030. Key achievements include:

  • Tripling the number of regional training centers.
  • Quadrupling the number of talent discovery programs.
  • Increasing the number of national teams from 9 to 17.
  • Training over 6,200 coaches, both male and female.
  • Hosting more than 100 international sports events.

Saudi Arabia's Message to the World

The slogan "Growing. Together" underscores Saudi Arabia’s commitment to elevating global football and fostering connections with the international community. The FIFA World Cup 2034 promises to be an exceptional global event that celebrates the passion for football and unites people worldwide.


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